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4 Fun Things To Do in Jacksonville, Florida

An evening view of Downtown Jacksonville, Florida. Photo by Robyn
An evening view of Downtown Jacksonville, Florida. Photo by Robyn

When I think of tourism in Florida, my mind jumps to places like Orlando, Miami, and Key West.  After spending a summer working in Jacksonville, Florida, a not-so-tourist city, I came to admire its charm and space. Though it is the largest city in the U.S. by size, the heart of Jacksonville proves easy to navigate.

Top 4 Fun Things to Do in Jacksonville

Sunrise at the Jacksonville Beach Pier. Photo by Excel23
Sunrise at the Jacksonville Beach Pier. Photo by Excel23

1.  Spend a day at the beach.

Jacksonville has several miles of coastland, making it the perfect place to spend a day relaxing in the sun. The Jacksonville Beaches, known locally as “The Beaches”, are a group of towns and communities on the northern half of an unnamed barrier island, separated from the main part of Jacksonville by the Intracoastal Waterway.

Neptune Beach, Duval County, Florida. Photo by Michael Rivera
Neptune Beach, east of Jacksonville in Duval County, Florida. Photo by Michael Rivera

Unlike many other cities in Florida, the Jacksonville beaches are not overly crowded. 

Jacksonville Beach
Morning fishing at Neptune Beach in Jacksonville, Florida.

Also take advantage of the fishing pier; if you’ve never tried saltwater fishing, you’re in for a treat. Small hammerhead sharks are a common catch.


2.  Take a walk downtown at via the Jacksonville Riverwalks

Downtown Jacksonville has something for everyone. Whether you’re looking to go shopping, enjoy a meal at a local restaurant, or check out the nightlife, downtown Jacksonville has it all within walking distance.

American Cruise Lines ship docked on the St. Johns River in downtown Jacksonville, Florida. Photo by Mathew105601
American Cruise Lines ship docked on the St. Johns River in downtown Jacksonville, Florida. Photo by Mathew105601

Be sure to take a walk down the Jacksonville Riverwalks — a network of multi-use trails along both the north and south banks of the St. Johns River.

The Jacksonville Riverwalks passes the Times-Union Performing Arts Center in downtown Jacksonville, Florida. Photo by Mathew105601

The roughly 2-mile Downtown Northbank Riverwalk offers a fantastic view of the St. Johns River for you to stroll at your leisure past the Hyatt Regency Jacksonville, the Times-Union Center for the Performing Arts, and the CSX Building.

The 1.25-mile Southbank Riverwalk connects local landmarks such as Friendship Fountain, Museum of Science and History and Riverplace Tower.


3.  Visit nearby St. Augustine

Castillo de San Marcos, St. Augustine, Florida. Photo by Iagology
Castillo de San Marcos, St. Augustine, Florida. Photo by Iagology

St. Augustine claims the title of being the oldest continually inhabited city in the United States. Popular attractions include the Castillo de San Marcos Fort, the St. Augustine Lighthouse, and shopping at the many art and snack shops. 

St. Augustine Old Town. Photo by Iagology
St. Augustine Old Town. Photo by Iagology

Whether or not you are a history buff, St. Augustine proves a refreshing getaway from the city.


4.  NFL Football, Festivals and Theatre

The Jacksonville events calendar is filled to the max with activities the city has to offer. 

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TIAA Bank Field in Jacksonville, Florida. Photo by Excel23

A few noteworthy events include cheering on the Jacksonville Jaguars NFL professional football team at TIAA Bank Field, watching a play at one of Jax’s many theaters, or attending the Jacksonville Jazz festival or the Food and Wine Festival, to name a few.

Jacksonville Jaguars NFL football team
Jacksonville Jaguars NFL football team

If you are thinking about a trip to Florida, consider visiting Jacksonville for a city with beaches and more.


Rachel Foxwell Slifka, a native of Monona, Iowa, completed her degree in Hospitality Management at Iowa State University. She also has an MBA from Western Governors University Though her heart is in the Midwest, Rachel enjoys traveling and living all over the world. Learn more about Rachel here.


Did you know that the Allman Brothers Band and Lynyrd Skynyrd both got their start in Jacksonville, Florida, and helped usher in a new kind of southern music that would alter the course of seventies rock?

Jacksonville and the Roots of Southern Rock

A new book by Michael Ray Fitzgerald explores the subject. Jacksonville and the Roots of Southern Rock is available from Amazon.

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